Training for the Stop Smoking Program
of Self Help Cassettes
Pre Requisite to Training:
1. Certification by
acceptable professional hypnosis organization.
2. Two years' experience
in public speaking.
My Credentials and Experience
I graduated University of Md. with a B.S in Chemical Engineering. I
was employed by DuPont and Chemical Construction Co. for 10 years before I
started my professional hypnosis training in 1976. I was fortunate to
attend Harry Arons', founder of the AAEH (Association for Advancement of
Ethical Hypnosis), basic course in hypnosis. One of the many things I learned
from Harry was that stopping
smoking could not be done in just one session and I believed that for many
years during which time I did a five session stop smoking program.
I boasted a 70% success rate. However, that was based on those who
completed the entire program--and that's how most programs are evaluated.
Of course out of 20 people starting the program, I was lucky if 7 finished and of those 7, 5 stopped. In reality, that was a 25%
success rate--not 70%.
i attended advanced hypnosis seminars given by Harry and eventually became
one of his many assistants. I also obtained training and certification in
the application of biofeedback (complimented my engineering scientific
I also served as a board member for the AAEH and as Vice President of the
association for several years. Note: I believe that for a while it was against
the ethical standards of the association to offer a single session for
stopping smoking. Anyway, being eager to learn, I made it a point to attend every national conference available to me and
was fortunate to present on
the application of biofeedback for various maladies such as headache,
hypertension, Raynauld's syndrome, and so on.
With regard to the stopping
program I offered my clients, my goal was to discover a means to motivate
them to complete the entire course. As you may know, a 25% success rate is
approximately equivalent to the percentage of clients in controlled studies
who obtain their goals using placebos. I was sure if I could get a
higher percentage to complete the course, I'd have a much higher success
During one of the conferences I attended, Barrie Konicov, President of
Potentials Unlimited was presenting on his single session stop smoking
technique. I was too embarrassed to sit in the room (remember single session
stop smoking sessions were unethical), so I half stood in the door way
listening to what he said. He always seemed to draw a big crowd and I
figured that maybe at least I'd learn something about charisma. I also
wanted to see how those who listened to him could be so gullible.
What I heard was nothing like I expected. In fact, everything he said made
sense. I was wondering if I was simply gullible too. Later on I purchased
the rights to use his stop smoking program for professionals. I listened to
his cassette tape and memorized the script. Everything made perfect sense to
me. There was nothing that I could refute. I took a small ad in the local
newspaper, booked a banquet room in a local hotel and was surprised to have
30 smokers attend the program and leave as non smokers. Eventually I was
doing four sessions per week for stopping smoking and four sessions per week
for weight management (I did them back to back), grossing $2,000-to-$4,000
I developed quite some following and much to my surprise, a large
percentage of those who attended did so on personal referral from a friend
who attended one of my programs. I soon realized that I had been hypnotized
for many years into believing that a single session stop smoking program
wouldn't work. I always offered a money back guarantee and in ten years had
been asked by no more than than three people out of 10,000 for their money
back. I took personal checks and credit cards and in those ten years had
less than 2 bad checks or credit cards.
But is all hypnosis the same? Are all single session stop smoking sessions
the same? I had my spies attend other advertised programs and found that the
answer was, "no." They would report to me how generally half of the
participants would leave before the completion of the program and ask for
their money back.
I knew I had a technique that worked and decided to expand. From my
experience, the magic was in the script so I hired and trained three
associates. One was an aspiring actor and I thought that all he had to do
was memorize the script and pretend he was a hypnotist--a silly assumption.
I scheduled him to do several dozen sessions and at first the attendance
was up and then it fell off rapidly at which point I attended one of his
sessions and discovered something I should have known, i.e., it's possible
to get worse at something instead of better. He seemed to doubt everything
he said to the group and that doubt was translated to doubts in those who
attended his programs.
I lost a lot of money from advertising for sessions I booked for him that
didn't produce attendees. Then, I lost a lot of money from advertising for
sessions scheduled for a time of the year that produces no attendees.
I escaped with breaking even for the year and reduced my business to a one
Using Barrie's basic approach, I went on to develop what I have found to
be the perfect single session program--perfect in that the post hypnotic
suggestion is the most powerful one ever used in the science of stopping
smoking. It is the cornerstone of the program which I used for the next nine
years and worked with thousands of smokers.
In the late 1980's I hired a lady to do statistics for the program. For
several months she contacted several hundred clients and did a survey with
them. Of the many statistics obtained, the most important was the success
rate. Generally it's given as the percent of those who took the program who
remained free of smoking for 6 months or longer. The result was 44% of those
who attended the program stopped smoking for 6 months or longer--many were
still free after 10 years. This is four times the national average.
I also discovered means whereby I could be successful with clients who
couldn't be hypnotized by others.
This program as well as
the weight management program using hypnosis is now available for licensing.
Program Schedule Professional
Training for the Stop Smoking Program
Catalogue of Self Help
Coral Calcium Rice